Four Ways To Grow Your Money. One Honest Conversation.
SIP, SIF, PMS and AIF — explained simply and matched to your goals, risk appetite and investment size, with no product pushed because it pays us more.
Start investingSIP, SIF, PMS and AIF — under one roof.
Investing, without the sales pitch.
Four distinct routes into the markets — we help you understand which one (or which mix) actually fits your situation.
SIP
Disciplined monthly investing in mutual funds, starting from around ₹500 a month.
SIF
Curated, higher-conviction strategies between mutual funds and PMS, SEBI-regulated.
PMS
A personalised equity portfolio held directly in your own name, from ₹50 lakh.
AIF
Access to private equity, venture capital and structured strategies, from ₹1 crore.
SIP — Systematic Investment Plan
A Systematic Investment Plan (SIP) lets you invest a fixed amount into a mutual fund at regular intervals — usually monthly — instead of committing a lump sum. It's one of the simplest ways to build an investing habit, suiting salaried individuals, business owners, students, freelancers and NRIs with an Indian bank account alike.
Budget-friendly
Start from around ₹500 a month and scale up as your income grows.
Disciplined by design
Auto-debit keeps you investing consistently, without relying on willpower.
Rupee cost averaging
Regular instalments smooth out purchase cost across market ups and downs.
Fully liquid*
No lock-in on most open-ended funds. *ELSS funds carry a 3-year lock-in.
SIF — Specialised Investment Fund
A Specialised Investment Fund (SIF) is a newer, SEBI-regulated fund category that sits between traditional mutual funds and PMS — offering more flexible, higher-conviction strategies than a standard mutual fund, at a lower entry point than PMS or AIF. It suits investors who want more than a regular mutual fund but aren't ready for PMS-level minimums.
Differentiated strategies
Access to curated strategies not available in regular mutual funds.
Active management
Professionally managed, higher-conviction portfolios.
Diversification
A useful middle layer between mutual funds and PMS/AIF.
SEBI-regulated
A structured, regulated category, not an unregulated private arrangement.
PMS — Portfolio Management Services
Portfolio Management Services (PMS) build and actively manage a personalised equity or debt portfolio held directly in your own name and demat account — not pooled like a mutual fund. A professional portfolio manager runs it according to your risk appetite and goals, suited to investors wanting a more active, concentrated approach.
Tailor-made portfolios
Built around your specific objectives, not a pooled strategy.
Professional managers
Access to experienced portfolio managers across SEBI-registered PMS houses.
Differentiated potential
Scope for returns distinct from standard mutual fund outcomes.
Transparent reporting
Regular, detailed tracking of your portfolio and its performance.
AIF — Alternative Investment Fund
Alternative Investment Funds (AIF) are SEBI-regulated (under the AIF Regulations, 2012) pooled vehicles investing in non-traditional assets — private equity, venture capital, structured debt and pre-IPO opportunities. Category I covers startups, SMEs, infrastructure and social ventures; Category II covers private equity, debt and structured finance (the most common); Category III covers hedge-fund-style, long-short strategies.
Beyond public markets
Opportunities not available through listed mutual funds or stocks.
Niche diversification
Exposure to private and structured sectors most portfolios lack.
Professional management
Run by experienced AIF managers under SEBI oversight.
For sophisticated investors
Suited to HNIs, family offices and corporates building a fuller portfolio.
One process, across all four options.
Whether it's a ₹500 SIP or a ₹1 crore AIF commitment, we never recommend a product before understanding your situation.
Start your enquiryFree consultation
We understand your financial goals, time horizon, risk appetite and investable amount — no obligation to proceed.
KYC & documentation
We guide you through the exact KYC and paperwork needed for SIP, SIF, PMS or AIF, whichever applies.
Recommendation & structuring
We recommend the option, or mix of options, that genuinely fits your profile, and explain fees upfront.
Setup
We help you complete onboarding, from SIP mandates to PMS/AIF account setup, start to finish.
Ongoing review
We track performance and review your portfolio periodically as markets and goals change.
Common questions about SIP, SIF, PMS & AIF
What clients usually ask before they start.
Ready to put your money to work?
Honest guidance across SIP, SIF, PMS and AIF — talk to our wealth desk today.
Call the wealth desk
Office
Hinjawadi Phase II, Pune, Maharashtra
